Sarah joined Alexander Holburn as Director of Marketing + Business Development in 2019. She works alongside firm executive to develop and lead the strategic marketing and business development initiatives and also oversees the day-to-day activities of the marketing department.
Prior to joining Alexander Holburn Sarah held similar leadership roles in a variety of industries including almost 15 years professional services experience at other law firms and through her own consultancy. She has also held marketing and communications roles for private and publicly-traded companies across the technology, healthcare and construction industries.
Sarah has had considerable experience rebranding and launching firms into new markets, and she enjoys working with lawyers, alongside practice groups and dedicated client teams, on unique and innovative business development initiatives.
A longstanding member of the legal management and legal marketing industry, Sarah has served as a board and committee chair for both the Vancouver Chapter of the Legal Marketing Association and as the marketing sub-section chair of the BCLMA.
With a background and love of music, Sarah has been involved in other charitable events for the legal community including the Battle of the Bar Bands (BOBB), and March of Dimes fundraisers.
Sarah grew up on the coast and loves to spend her free time simply; outdoors or near the ocean with family & friends.